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Your views went up. Did sales?

How much did social really move in-store sales? We're a Japanese marketing firm, and this is the measurement method we built — and how to put it to work here in Thailand.

Held 20 August 2026  ·  Online (Zoom)  ·  Held in Japanese  ·  Recording available free on request

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KING OF TIME Kobayashi KOSÉ SEKKISEI DECORTÉ
Webinar banner — the science behind social media and in-store sales, 20 August 2026
Who this is for
  • You're not sure you can defend the same social budget next term
  • You want results in Thailand that your head office in Japan can read as numbers
  • You want to decide with numbers, not gut feel
What you'll learn

Leave with a plan, not just theory.

You'll understand where Thailand's ad market is heading

How awareness-led buying is changing, and where budget is actually moving — grounded in market data.

You'll understand how to make social's contribution measurable

Season moves. Price moves. Competitors move. We pull out social's share alone. Working with a Japanese cosmetics brand, in-store sales moved +31.7%. We'll show you how it maps onto Thailand.

You'll know whether your own data can support it

What a proper measurement needs, what you already have, and what's missing — so you can judge where you stand.

Agenda

60 minutes, four parts.

  1. 0:00 Where Thailand's ad market is moving
  2. 0:15 Why impressions and sales don't line up
  3. 0:35 Isolating what social actually contributed — a Japanese firm's method, and how it maps onto Thailand
  4. 0:50 Live Q&A
Speakers
Shunsuke Tanaka, Managing Director of FinT Marketing (Thailand)
Shunsuke TanakaManaging Director, FinT Marketing (Thailand)
Recording

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Held 20 Aug 2026Recording available free
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